Whatโ€™s New, Serape Bleu? A Fresh Look, New Website and Fall Fashion on the Way

Serape Bleu Product Composite _wickenburg Social

Style That Inspires... Confidence That Lasts.

Whatโ€™s new at Serape Bleu? Honestly, just about everything – except the warm, personal service and impeccable eye for style that Wickenburg shoppers already know and love.

Serape Bleu has officially stepped into an exciting new chapter with a beautifully remodeled boutique, an elevated vision for the brand and a completely reimagined website that brings the Serape Bleu experience online.

In other words, Karla and her team have been busy – and your closet may want a word.

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Magnificent leather goods. One-of-a-kind jewelry. Accessories with serious personality. Serape Bleu does distinctive style like nobodyโ€™s business!

Same Western Soul, More Room to Shine

Located in historic downtown Wickenburg, Serape Bleu has been remodeled and reconfigured to create a more comfortable, inviting and enjoyable shopping experience.

The refreshed layout gives the boutiqueโ€™s distinctive collections room to shine, making it easier to discover womenโ€™s fashion, boots, artisan jewelry, accessories, home accents, gifts and those wonderfully unexpected finds you didnโ€™t know you needed until you saw them.

This is not big-box fashion wearing a cowboy hat. Every piece is intentionally selected by Karla for its quality, character, color and ability to make the right woman feel absolutely fantastic.

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This isn't your mommas' Serape Bleu!

Meet the New SerapeBleu.com

The newly redesigned SerapeBleu.com captures the boutiqueโ€™s updated vision with a polished new look, easier navigation and a carefully curated online store.

Karla has handpicked a collection of featured products that can now be purchased online or in the boutique. Shoppers can browse distinctive boots, jewelry, accessories, gifts, home accents and select fashion pieces from anywhere – because great style does not observe business hours.

The online collection is only a taste of what is waiting inside the boutique. Consider it a very well-dressed invitation to visit.

Explore Serape Bleuโ€™s featured online collection.

The Brands You Love – and a Few Youโ€™re About to Discover

Serape Bleu brings an impressive mix of contemporary fashion, elevated Western style, footwear, gifts and lifestyle brands to Wickenburg.

Featured names include Free People, Liverpool, Bella Dahl, Pendleton, Western & Co., Dear John, Voluspa, Double D Ranch, Old Gringo, Lane Boots, Sรถfft Shoes, Sanctuary, Driftwood, PJ Salvage, Jeffrey Campbell, Juan Antonio, Ranch Organics, Mauritius and Tasha Polizzi.

Serape Bleu is also Wickenburgโ€™s exclusive authorized dealer for Double D Ranch, Liverpool and Jellycat.

And yes, the Jellycats are every bit as difficult to resist as youโ€™ve heard.

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Introducing The Siler Label. Courtesy: Double D Ranch

Fall Fashion Is Headed to Wickenburg

Karla and the Serape Bleu team have just returned from MAGIC Las Vegas, one of the fashion industryโ€™s largest marketplaces for emerging trends, contemporary apparel, footwear and accessories.

They came home with fresh inspiration and a spectacular selection of fall fashions that will begin arriving at the boutique soon.

Weโ€™ll let Serape Bleu reveal the details, but consider this your official warning: you may want to make some room in the closet.

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A Serape Bleu Bachelorette Party Is An Unforgettable Addition To Any Wedding

Make Shopping an Occasion

Serape Bleu is also introducing more personal ways to shop, celebrate and support the Wickenburg community.

Customers can schedule complimentary personal styling assistance or reserve the boutique for a private shopping experience. Birthdays, girlsโ€™ nights, bachelorette parties, corporate outings and special celebrations can all become stylish private events surrounded by beautiful fashion, jewelry, accessories and gifts.

Local organizations can also work with Karla and her team to create meaningful fundraising events in the boutique.

Learn more about personal shopping, private events and fundraisers.

A New Digital Look by BLT Marketing & Design

The new Serape Bleu website was redesigned and rebuilt by BLT Marketing & Design to reflect the boutiqueโ€™s evolving brand, simplify online shopping and make its collections and services easier to explore.

Full disclosure: BLT Marketing & Design is also the team behind Wickenburg Social – and yes, weโ€™re especially proud of how this one came together.

Serape Bleu Storefront_Wickenburg Social

Shop Online or Visit Serape Bleu

Explore the new website, browse featured products and sign up for boutique news at SerapeBleu.com.

Better yet, stop by and experience the newly remodeled boutique in person.

Serape Bleu
164 N. Tegner Street
Wickenburg, Arizona
928-232-2600

Hours:
Monday-Saturday: 10 a.m.-5 p.m.
Sunday: 11 a.m.-4 p.m.

New look. New website. New fall fashion on the horizon.

Same unmistakable Serape Bleu style.

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